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There is a lot of fuss about straightening the hair and so are the various methods to get it done. There are too many hair straightening techniques that guarantee about long term effects on the hair with minimum harm done. Brazilian keratin treatment is one of such hair straightening treatments that is very popular in the world of cosmetics and hair care. Brazilian keratin treatment is also called as keratin straightening or Brazilian blowout. This is a temporary hair straightening treatment that lasts longer than the other techniques of straightening hair.

Due to its effectiveness, Brazilian keratin treatment is said to be a wonderful idea for people having dry, frizzy, unhealthy, damaged, chemically worked and previously straightened hair. This hair straightening treatment removes all the curls, frizzes and maintains them for about 10 weeks to 12 weeks. Repeating the treatment allows straightening of the newly grown hair as well.

In short, Brazilian keratin treatment  is a long term blow drying treatment that lasts longer and is done using relatively natural products (at least compared to the other hair straightening treatments). Keratin is a hair protein that is high in sulfur and cystine, which is one of the amino acids. As a result, it is very flexible, tough and insoluble type of protein, mostly found in wool, hooves, horns, hair, nails and skin. Because keratin is so useful for hair, it is used as a sealant in this treatment for straightening the hair. Brazilian keratin treatment is nothing but sealing hair with keratin and a formaldehyde solution. A flat iron with a temperature of about 450 F, is used to fix this mixture to the surface of the hair. This treatment doesn't make hair too flat and there are chances that one might not feel any volume at all, for a few early days of the treatment. This treatment straightens the hair without affecting negatively on texture and health of the hair.

Hair straightened with Brazilian keratin treatment stay well in shape for about 3 months. Previously relaxed and chemically treated hair, which have no use of the other similar treatments, get tremendous benefit from this hair straightening treatment. Any type of hair including highlighted, lowlighted and totally colored hair that are previously straightened with other method also get benefits of this Brazilian keratin treatment.